Pricing built to scale

Start building conversational video experiences for free,
with flexible pricing as you grow
Free
$0
For developers that want to get their feet wet
Includes:
White-labeled APIs
25 free minutes of AI conversational video
5 free minutes of AI video generation
Access to 25 stock replicas
Support for 30+ languages
Watermark free
Conversation recordings
Starter
Most popular
$59
/mo + pay as you go usage
For builders starting to craft human-AI experiences
Everything in Free, plus:
3 custom replica trainings
100 minutes of AI conversational video
10 minutes of AI video generation
Pay-as-you-go overage with no limits
Up to 3 concurrent streams
Growth
$397
/mo + pay as you go usage
For teams building and productionizing AI conversations
Everything in Starter, plus:
7 custom replica trainings
500 minutes of AI conversational video
100 minutes of AI video generation
Access to 100+ stock replicas
Conversation recordings
Up to 15 concurrent streams
Enterprise
Custom
For scaling businesses, starting at $12k annual
Everything in Growth, plus:
100% white-labeled experience
Scaling discounts
Custom concurrency limits
Top-tier support
Enterprise-grade security and compliance
Guaranteed SLAs for speed and compute

Compare Plans

Free
Starter
Growth
Enterprise
General Features
API access
Watermark-free
White-labeled APIs
Quickstart toolkit
Guaranteed uptime and SLAs
Replicas
Stock Replica library access
25 Replicas
25 Replicas
100+ Replicas
100+ Replicas (including custom)
Replica training API
Included custom Replica trainings
3 Replica trainings per month
7 Replica trainings per month
Pay-as-you-go Replica training overage
$65/Replica
$40/Replica
Scaling discounts
White-labeled Replica consent
30+ languages
Alpha channel video
Conversational Video Interface (CVI)
End-to-end conversational video pipeline
Pipeline modularity
Included CVI minutes
25 mins per month
100 mins per month
500 mins per month
Scaling discounts
Pay-as-you-go CVI overage
$0.37/min
$0.32/min
Scaling discounts
Maximum concurrent streams
1
3
15
Custom
Maximum conversation duration
5 mins
20 mins
60 mins
Custom
High resolution video
1080p
1080p
1080p
1080p
Full-face generation
Vision
Dynamic low latency
SOTA contextual understanding
Highest fidelity audio
24kHz
24kHz
24kHz
24kHz
Bring your own voice engine
Function calling
Bring your own LLM
Conversation transcripts
Conversation recordings
$0.03/min
Scaling discounts
Professionally optimized CVI Replicas
Video Generation
Included video generation minutes
5 mins per month
10 mins per month
100 mins per month
Scaling discounts
Pay-as-you-go video generation overage
$1.10/min
$0.90/min
Scaling discounts
Dynamically captured website backgrounds
Content moderation
Enterprise-grade
Priority compute
Support and Services
Email Support
Best-effort response times
Standard support
Priority support
Dedicated priority support
Dedicated technical support and private Slack channel
SOC 2 and HIPAA compliance
Custom trained models
Bespoke development and integration
Exclusive white-glove Replica production
Early access to new models
Lip Sync Suite (beta)
Lip Sync API
Coming Soon
Dubbing API
Coming Soon
Word Replacement API

Pricing FAQs

Which plan is right for me?
Starter is built for developers to quickly start building with the Tavus product and APIs.

Growth is for developers and teams that are starting to scale, need additional features, and productionization matters.

Enterprise is for teams seeking partnership level support, volume discounts, full white labeling, and more. Talk to our sales team to learn more.
What is the difference between a Stock and Custom Replica?
Stock Replicas are a curated selection of replicas which have been created by the Tavus team, whereas Custom Replicas are digital twins of you or your users
How do concurrent conversation limits work?
The maximum amount of conversations you can have ongoing at any given time. For a higher limit than offered on self-serve plans, chat with sales.
How and when are minutes consumed?
Minutes are only consumed after the video or conversation has been generated.

Video Generation and CVI minutes are rounded up to the nearest ~6 second increment. For example, if your video output or conversation is 1:05, you will be billed for 1.1 minutes. Additionally, each incurs a minimum of a 30 second charge given GPU boot times.
How does pay-as-you-go work?
All Tavus plans include a certain amount of usage included, and additional usage is paid at the stated rate.
How to minimize CVI usage while testing?
When a conversation creation request is sent, a conversation is initiated and billed, regardless of if a participant joins. As a safeguard in case a conversation isn't properly closed, a conversation automatically closes after 5 minutes if a participant isn’t present, however these limits can be modified by setting the properties when creating a conversation
How do I upgrade?
Navigate to your billing page within the Tavus developer portal, and easily select the desired plan.
Do you offer custom pricing or plans?
Specific use cases may require custom plans, and our team is happy to discuss your specific goals. To talk to our sales team, you can sign up for a demo here.
Where can I see my usage and invoices?
Usage is displayed in the bottom left hand corner of your portal. Alternatively, navigate to your billing portal within the Tavus portal.
What does "white-labeled" mean?
Tavus provides fully white-labeled APIs which can be embedded into your product seamlessly, without Tavus branding. The exception is a required consent script a user must read which mentions Tavus when creating a custom replica.

Enterprise users are also able to white-label the consent passage.
What is included in Enterprise support?
Enterprise users have access to a private, dedicated Slack channel. We host a kick off meeting, and provide build support with API implementation, prompt engineering, integrations, customizations, UX/UI reviews, and more.

We're your internal AI video team- and that means we’re building together.
I have a question, how can I get in touch?
You can reach us at billing@tavus.io

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