AI video generation is no longer an idea of the future. It’s a very real technology developers use in a range of industries, from marketing to customer service to sales and more.
AI video generators use artificial intelligence to create videos from various data sources such as text, images, and audio files. Once you integrate these tools, video creation becomes more accessible: your users can simply hop onto your platform, provide text input, and then generate a video–with little to no technical experience required.
Of course, not all AI video generators are used for the same purpose. Some create animations from text instructions while others create personalized content to thousands or hundreds of thousands of videos with just a few clicks.
Let’s explore all the possibilities AI video tools can bring to your platform.
What Are AI Video Generators?
AI video generators use artificial intelligence to create, edit, or scale videos. They can take various forms, including:
- Scalable personalized AI videos: Generate videos tailored to individual viewers that enhance engagement and audience connection.
- Text-to-video generators: Convert written text into video content, such as transforming blog posts or articles into video form.
- AI video editors: Automate the editing process, making it easier to create professional-looking videos.
- AI animation video generators: Create animated videos, perfect for explainer videos or animated marketing content.
Best AI Video Generator Tools
We know it can be stressful to try and keep up with every new trend and technology–so we did the work for you and aggregated it here! Let’s take a look at some of the best AI video generator tools available in the market, explore their key features and benefits, and see what sets them apart.
1. Tavus API
With Tavus API, developers can enable users to make thousands of personalized videos in just a few clicks. Tavus is an AI video generator API that believes in the engaging power of personalized videos to transcend the noise of mass messaging and create meaningful connections with recipients.
With Tavus, users only need to record one 2-minute video or select a stock avatar, and then the platform can generate hundreds, thousands, or even millions of personalized videos that are unique to each recipient. Users can personalize the recipient's name, company and other content within the video, as well as customizable backgrounds. Treat each member of your audience like a main character–creating an intimate connection that inspires enthusiasm and drives conversions.
Here’s how it works:
- Integrate Tavus into your app: Obtain your API key from Tavus’ Developer Portal to get started.
- Record One Video: Submit a 2-minute video with whatever message you want to share. This one video will serve as the template for Tavus to generate the rest.
- Choose Variables: Choose which variables you’d like to be personalized for each recipient. For example, you could include the viewer's name, a product that’s sitting in their cart, or whatever you want!
- AI Generates the Videos: Now Tavus takes over. It can auto-generate hundreds, thousands, or more videos from your template that are personalized for every recipient. The platform uses advanced voice cloning and lip-syncing technology that perfectly replicates how you speak, move, and portray emotion.
Ambitious teams use Tavus to enable their users to create personalized videos that generate ROI at scale. It’s perfect for marketers, sales teams, customer success teams, recruiters…and any other department that wants to establish a scalable,personal, and emotional connection with their audience through video.
Key Features:
- AI voice cloning
- Customizable templates
- AI lip syncing
- Media blending
- Personalized video backgrounds
- Dynamic video templates
- Minimal code
Pricing:
- Free
- Starter: $39/mo
- Growth: $375/mo
- Enterprise: Contact Tavus sales team for pricing
Best For:
Tavus is the ideal solution for developers aiming to integrate powerful, personalized videos into their applications or workflows. If you’re looking to enable users to scale their AI video creation and cut through the noise in today’s market–Tavus is the platform for you.
2. Idomoo
Idomoo uses customer data inputs to make personalized videos and graphics, interactive videos, and dynamic video ads. The platform translates the provided information into text, images, graphics, and robotic voices that can be personalized to individual customers. Users can start with plug-and-go templates or make their own.
Key Features:
- Design hub
- Experience suite
- Gifs and infographics
- Video factory
- Distribution and analytics
- Automation tools
Pricing: Pricing information is not available on the Idomoo website.
Best For:
Personalized video and graphic generation.
3. Deepbrain AI
Deepbrain AI allows users to convert text into videos using AI avatars that can speak multiple languages, including English, Spanish, Chinese, German, French, Hindi, Arabic, and more. The platform provides various prebuilt video templates for different types of videos such as training, marketing, explainer, and news. It also offers templates for social media platforms like YouTube, TikTok, and Instagram.
Key Features:
- AI avatars
- Text-to-speech
- Video templates
- Drag-and-drop editor
- Multi-language support
Pricing:
- Starter: $30/month/user
- Pro: $225/month/user
- Enterprise: Pricing information is not available on their website
Best For:
AI animation & avatar videos
4. Runway
Runway is an applied AI research company they say is “shaping the next era of art, entertainment and human creativity.” The technology allows for the creation of videos based on inputs of text, images, or video clips. Users can also edit videos, collaborate with others on their video projects, and create AI images based on text or other images.
Key Features:
- Text- or image-to-video generation
- Text-to-image generation
- Image-to-image generation
- Video inpainting
Pricing:
- Basic: Free
- Standard: $12/month/user
- Pro: $28/month/user
- Enterprise: Pricing is not available on the website
Best For:
Creatives, artists, and professionals looking to create AI art and content
5. Lumen5
Lumen5 leverages artificial intelligence to create videos from text, images, and other social media content. You provide Lumen5 with a blog post link and then its AI translates the text and images into a powerpoint-like video you can edit with their drag-and-drop interface. Lumen5 also helps creators edit “talking head content” videos with callouts, cutaways, and captions.
Key Features:
- Multi-channel marketing
- Social media integration
- Brand overlay
- Multi-language support
- Template management
- Data import/export
- Video capture
- Labeling
Pricing:
- Basic Plan: $29 per month
- Starter Plan: $79 per month
- Professional Plan: $199 per month
Best For: Drag-and-drop video editing that scales content creation
6. Synthesia
Synthesia allows users to turn text into a video with an avatar actor. The platform is web-based and accessible in a browser, with an interface suitable for beginners. Synthesia can replace documents, PowerPoints, and PDFs with videos and be used for internal communication and training purposes.
While Synthesia doesn’t require recording real-person actors, this doesn’t mean the solution is scalable. You still need to record a new video for every message you want to send, so if you’re looking to send personal outreach, this platform isn’t the right solution.
Key Features:
- Custom AI avatars
- Multiple languages
- Text to speech
- Voice cloning
- Gestures
- Security
- Scalability
- Training and support
Pricing:
- Personal: $22.50/month
- Enterprise: Pricing is not available on their website
Best For: One-off text-to-video generation with avatar “actors”
7. Make-A-Video
Make-A-Video by Meta AI generates videos from text prompts. The system uses images with descriptions to learn what the world looks like and how it’s often described, as well as unlabeled videos to learn how the world moves. Make-A-Video then generates videos from a few lines of input text.
Since you can still only make one video at a time, this video generator is really for one-off video creation needs–not scalable campaigns or programmatic workflows.
Key Features:
- Text-to-video generation
- Add motion to a single image or fill in the in-between motion to two images
- Create variations of your video based on the original
- High-quality video generation
- Responsible AI development with watermarking on all videos
Pricing: No pricing information is available on their site
Best For: Text-to-video generation
8. Veed.io
Veed.io is an online platform offering video editing tools. It is intended for users who need to create and edit videos such as by adding subtitles, formatting text, and including music. The platform also offers resources for users to learn about video creation.
Key Features:
- Online video editor
- Auto-generate subtitles
- Music & soundwaves
- Silences & noise removal
- Auto-resizing
- Live collaboration
- Screen recorder
Pricing:
- Free
- Basic: $18/month
- Pro: $30/month
- Business: $59/month
Best For: Video editing
9. Designs.ai
Designs.ai is an online platform that uses AI technology to provide design tools to its users. It offers a platform where users can create marketing portfolios and includes tools for creating graphics, videos, logos, and mockups. It also has a collaboration feature that allows users to work together on projects and an integration function for saving brand assets.
Key Features:
- Ability to create marketing portfolios in less than 2 minutes
- Smart mockups
- Collaboration feature for team projects
- Integration function for saving and using brand assets across creations
Pricing:
- Basic: $29/month
- Pro: $69/month
- Enterprise: No information is available on their website
Best For:
AI video art generation and graphics
10. Pictory
Pictory.ai is an AI-powered platform for video creation and editing, designed to convert written content into video content. The platform allows for the transformation of scripts and blog posts into videos, as well as the ability to edit videos using text.
Key Features:
- Script to video
- Blog to video
- Edit videos using text
- Create shareable video highlight reels
- Automatically caption videos
- Automatically summarize long videos
Pricing:
- Standard: $19/month
- Premium: $39/month
- Teams: $99/month
Best For:
Short, branded videos
How to Choose an AI Video Generator Tool API
Take a look at these key features when determining which AI video tool API to try for your application.
The AI
One of the most critical features of AI video generator APIs is understanding what the API can do. Is it like Idomoo and updates images and graphics using data inputs? Or like Runway, which creates AI video art from text and images?
Or, if you’re looking to enable users to create personalized videos of people, do you want the AI to mimic users or just be an avatar? Determining your goals is going to be really important here.
If you’re looking to revolutionize your engagement, user experience, and conversions–Tavus’ AI is the best. Its ability to accurately replicate speech patterns, facial expressions, and body language is unmatched.
Video Quality
Over 50% of consumers state the importance of video production quality for brands. High-quality videos help maintain a professional image and engage your audience more effectively.
Look for tools that offer high-definition or even 4K video outputs to ensure videos look crisp and clear on all devices and platforms. Avoid tools that promise realism, but provide content that appears non-humanlike or obviously AI-generated.
Scalability
Consider APIs that can handle an increasing volume of video creation. You’ll have an easier time scaling videos if the avatar training process is concise as well. For example, if you’re using an AI video generator that requires lengthy inputs or editing time, it’s going to be very challenging to scale.
Ease of Implementation
An APIthat’s easy to use and has a short onboarding time can allow you to offer video creation quickly. Seamless integrations into your current platform will streamline your workflow and make the video creation process more efficient. The communication between the API and your platform should feel native.
Customization Opportunities
Tools that offer extensive customization options can enable your users to create videos that align with their brand and specific needs. This could include options for custom backgrounds, different languages, and vocal inflections.
With Tavus, you get the ultimate customization opportunities. Users can choose whatever variables they want to personalize in each video, create custom CTAs, embed CTA links, and choose dynamic video backgrounds. This level of customization helps users create unique, engaging content that resonates with their audience and leads to higher conversions.
Access the Best AI Video Generator Tool for Your Technology
AI video generators are changing the way developers enable users to create videos for a range of uses. But if you’re looking to unlock your platform’s potential, Tavus is the best ai video API for the job.
It’s designed for teams looking to efficiently integrate personalized video creation at scale that truly resonates with their audience. Your users can finally stop competing for milliseconds of distracted attention and make deep connections with your audience that actually last.
Experience the power and impact of AI video generation.
